Every so often, music industry executives, artists and fans will say, \"R&B is dead\" and then questions start to emerge, comparing today's R&B to its counterpart in the past. Where are the love ballads? Why don't men plead for their love while singing in the rain anymore? Who are the powerhouse singers of today? However, it's not so much that R&B has completely disappeared into a musical abyss but rather that the genre has changed over time. One of the best eras of R&B music is arguably the '90s.